Tell your friends about this item:
E-commerce for Malaysian SMEs in Selected Services: Barriers and Benefits - Trends in Southeast Asia
Tham Siew Yean
Our customers say:
Add to your iMusic wish list
E-commerce for Malaysian SMEs in Selected Services: Barriers and Benefits - Trends in Southeast Asia
Tham Siew Yean
Findings from a recent survey done to identify the barriers and benefits of e-commerce for Malaysian SMEs in the retail and food and beverage services indicate that both e-commerce adopters and non-adopters are similar in that they perceive the CEO or decision-maker to be the most important factor in the adoption of e-commerce.
40 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 30, 2020 |
| ISBN13 | 9789814881388 |
| Publishers | ISEAS |
| Pages | 40 |
| Dimensions | 210 × 148 × 7 mm · 92 g |
