Building a Marketing Plan - Ho Yin Wong - Books - Business Expert Press - 9781606491591 - August 16, 2011
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Building a Marketing Plan

Ho Yin Wong

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Building a Marketing Plan

Provides a comprehensive, holistic and practical framework for readers who are interested or involved in developing a marketing plan so that they can appreciate various marketing concepts and put them together in an easy to read guide. This book also provides guidance to marketers and non-marketer alike, in undertaking a marketing plan.

221 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 16, 2011
ISBN13 9781606491591
Publishers Business Expert Press
Pages 221
Dimensions 153 × 229 × 11 mm   ·   354 g
Language English  

See all of Ho Yin Wong ( e.g. Paperback Book )