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Group Consensus and Minority Influence: Implications for Innovation
CKW De Dreu
Group Consensus and Minority Influence: Implications for Innovation
CKW De Dreu
This text reviews the influence of minorities on attitude change, on individual and group decision making, and on organizational processes. provides useful insights on how to work more effectively with groups in applied settings. An innovative contribution to research on consensus and innovation.
340 pages, 27
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | April 16, 2001 |
ISBN13 | 9780631212324 |
Publishers | John Wiley and Sons Ltd |
Pages | 340 |
Dimensions | 158 × 236 × 31 mm · 626 g |
Language | English |
Editor | De Dreu, Carsten K. W. (University of Amsterdam) |
Editor | De Vries, Nanne K. (Maastricht University) |
See all of CKW De Dreu ( e.g. Hardcover Book and Paperback Book )