Competitive Strategy: Techniques for Analyzing Industries and Competitors - Michael E. Porter - Books - Simon & Schuster - 9780684841489 - August 4, 1998
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Competitive Strategy: Techniques for Analyzing Industries and Competitors New edition

Michael E. Porter

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Competitive Strategy: Techniques for Analyzing Industries and Competitors New edition

This text unravels the rules that govern competition in business and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position a company to compete more successfully.


416 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released USA, August 4, 1998
ISBN13 9780684841489
Publishers Simon & Schuster
Pages 432
Dimensions 164 × 242 × 35 mm   ·   620 g

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