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Benchmarking National Tourism Organisations and Agencies 1st edition
Lennon, J. John (Glasgow Caledonian University)
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Benchmarking National Tourism Organisations and Agencies 1st edition
Lennon, J. John (Glasgow Caledonian University)
Examines comparative performance and best practice in National Tourism Organisations/Administrations from research carried out in 2003 and 2004. This book compares qualitative and quantitative data in order to ascertain best performance. It brings insight from both the academic and practitioner markets, and contains international case studies.
274 pages, illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 2, 2006 |
| ISBN13 | 9780080446578 |
| Publishers | Taylor & Francis Ltd |
| Pages | 274 |
| Dimensions | 156 × 234 × 22 mm · 589 g |
| Language | English |
| Editor | Cockerell, Nancy |
| Editor | Lennon, John |
| Editor | Smith, Hugh |
| Editor | Trew, Jill |